• RECRUITMENT DEVELOPMENT INTERVENTION

    CASE STUDY

    RECRUITMENT DEVELOPMENT INTERVENTION

    A billion-dollar e-commerce company in the Indian Fashion Industry

OBJECTIVE

The client wanted to elevate its recruitment process by building a strong interviewer bench to meet its growing hiring demands. The goal was to run a year-long recruitment intervention that ranged from basic to advanced training for interviewers.

CHALLENGES

Establishing a standardized interview process

Training culture-specific interviewers across different business lines

Ensuring interviewer consistency and quality over time

BRAINAYAN'S APPROACH

Phase 1

Created a consistent interviewing framework, trained culture interviewers, and offered comprehensive programs for all hiring managers.

Phase 2

Customized the hiring processes for each function, maintained
interviewer quality with periodic refreshers.

KEY INNOVATION

Interview Coach – A tool designed to shadow and provide real-time feedback to interviewers, improving both scalability and interview quality.

OVERCOMING RETAIL CHALLENGES WITH BRAINAYAN

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