Case Study: Grab Leadership DevelopmentJuly 1, 2024 Case Studies Emerged as the most popular leadership development program at Grab across all interventions, including one from a leading US B-school. Ran 20+ cohorts with a consistent 9/10 satisfaction rating. Always on wait list until the program was discontinued during the pandemic. Key ASK Develop a signature program to identify and groom a leadership pipeline aligned with Grab’s people philosophy and leadership model. DRIVERS OF SUCCESS Formed and worked closely with a steering committee of senior leaders at Grab at every step of developing and deploying the program. Created and used a repository of Grab folklore to communicate values, philosophy and culture. Designed and deployed engaging experiential activities, Made available premium participant material, as well as collateral for branding and marketing the program Grab internally.